{"title":"BEST SELLERS","description":null,"products":[{"product_id":"brow-fix","title":"BROW FIX \/\/ brow gel","description":"\u003ch2\u003ePARABEN FREE \/\/ SILICONE FREE \/\/ ALCOHOL FREE \/\/ SULPHATE FREE \/\/ FRAGRANCE FREE\u003c\/h2\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 style=\"white-space: pre-wrap;\"\u003eVEGAN + CRUELTY FREE\u003c\/h2\u003e\n\u003cp style=\"white-space: pre-wrap;\" class=\"\"\u003e \u003c\/p\u003e\n\u003ch4 style=\"white-space: pre-wrap;\"\u003eImagine waking up in the morning, doing your make up, brushing your brows into their perfect position. The look perfect, so fluffy, so sleek…. 8 hours later you look again and THEY STILL look perfect!\u003c\/h4\u003e\n\u003cp style=\"white-space: pre-wrap;\" class=\"\"\u003e \u003c\/p\u003e\n\u003cp style=\"white-space: pre-wrap;\" class=\"\"\u003e\u003cstrong\u003eIntroducing Brow FIX: The Innovative Vegan Brow Product Inspired by lamination.\u003c\/strong\u003e\u003cbr\u003eI am thrilled to unveil my latest creation, BROW FIX, a revolutionary brow product that achieves the stunning effect of brow lamination, all while upholding my commitment to vegan and cruelty-free practices.\u003c\/p\u003e\n\u003cp style=\"white-space: pre-wrap;\" class=\"\"\u003eBROW FIX's lux texture glides smoothly onto your brows, evenly coating each hair with a gentle, weightless water-based formula. You'll love how effortlessly it creates a defined look, allowing you to sculpt your brows exactly as desired. Whether you prefer a sleek and structured arch or a feathered, full-bodied brow, BROW FIX effortlessly adapts to your unique style and preferences.\u003c\/p\u003e\n\u003cp style=\"white-space: pre-wrap;\" class=\"\"\u003eDiscover the mesmerising power of IOTA’s BROW FIX and elevate your brow game to new heights. 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Powered by innovative \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003etubing technology\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e, each lash is wrapped in tiny tubes of product to create a flawless, long lasting lash look that stays put all day and effortlessly removes with warm water.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eSay goodbye to messy mascara removal and hello to lashes that look fresh from your morning coffee to evening plans. Lash Muse gives you that perfect “your lashes but better” look with separated, lengthened, sleek and naturally stunning results.\u003c\/span\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eBetter yet, Lash Muse is \u003cstrong\u003e100% vegan and cruelty free\u003c\/strong\u003e, so you can feel good about the beauty products you use every day.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003ePerfect for busy mornings, long days, special events or anyone who wants their mascara to actually stay where it belongs!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eI can’t wait for you to experience the magic of Lash Muse!\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eHow to apply ✨\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003eApply Lash Muse from the base of your lashes, gently wiggling the wand through to the tips. Build your desired look by adding extra coats while the formula is still fresh for more length, lift and definition.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eHow to remove ✨\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003eNo harsh makeup removers needed! Simply soak your lashes with warm water, gently press and massage your lashes with your fingertips, and watch the tubes slide away effortlessly. No rubbing, no scrubbing, no leftover mascara mess.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eComes in one shade, deep black... See video of founder, Lucy pote, totally unedited for colour. \u003c\/span\u003e\u003c\/p\u003e","brand":"IOTA aesthetics","offers":[{"title":"Default Title","offer_id":53669041504440,"sku":null,"price":28.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0798\/5253\/5992\/files\/rn-image_picker_lib_temp_c76c66f8-2f5b-4d83-8ed0-14e4fbfd63dd.png?v=1786435824"},{"product_id":"brow-fix-lash-muse-bundle","title":"BROW FIX + LASH MUSE (brow gel + tubing mascara)","description":"\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eTHE ULTIMATE BROW + LASH DUO ✨\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003eBrow Fix + Lash Muse | Save 15% when you bundle\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eYour everyday beauty essentials, together in one perfect duo. Achieve fluffy, lifted brows and long-lasting, effortless lashes with our Brow Fix and Lash Muse combo.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eIOTA Aesthetics Brow Fix\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e is your secret weapon for perfectly styled brows that actually stay put. Create that fluffy, sleek, laminated brow look in seconds and enjoy brows that hold their shape all day long. Lightweight, comfortable and designed for everyday wear.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eLash Muse Tubing Mascara\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e gives you beautiful, defined lashes without the smudging, flaking or mess. The innovative tubing formula wraps each lash for length, lift and separation while staying put all day. Vegan and cruelty free, it’s the mascara that works as hard as you do.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eTogether, they create the ultimate low-maintenance beauty routine:\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e✨ Fluffy, fixed brows\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e✨ Lifted, lengthened lashes\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e✨ Long-lasting wear\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e✨ Easy application + effortless removal\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eHow to use:\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003eBrush Brow Fix through your brows, styling them into your desired shape. Apply Lash Muse from the root of your lashes, wiggling the wand upwards for maximum lift and definition.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eRemoving is easy:\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003eSimply use warm water and gentle pressure to slide away the mascara tubes from your lashes, no harsh rubbing or makeup remover needed.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003ePerfect for busy mornings, mums, makeup lovers and anyone who wants their brows and lashes to look effortlessly amazing.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eBundle and save 15% ✨ Your new everyday beauty duo has arrived.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"IOTA aesthetics","offers":[{"title":"Default Title","offer_id":53676963201208,"sku":null,"price":47.5,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0798\/5253\/5992\/files\/rn-image_picker_lib_temp_1cb0da43-0990-4933-8084-5e9068fe8920.png?v=1786436896"},{"product_id":"colour-capsule-multi-stick","title":"Colour capsule \/\/ multi stick blush","description":"\u003ch1\u003eColour Capsule\u003c\/h1\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eOne stick. Six shades. Endless ways to wear it.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eMeet Colour Capsule, your go-anywhere multipurpose colour stick designed to add effortless colour, warmth and glow wherever you want it.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eWith a silky, creamy texture that melts into the skin, Colour Capsule can be swept onto cheeks, lips and eyelids for a fresh, cohesive look. 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